[AKEI NEWSLETTER 15호]Digital transformation of MICE company. "Excellent Case Pr…
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Digital
transformation of MICE company. "Excellent Case Presentation".
On
November 15, the MICE company Digital Transformation "Excellent Case
Presentation" was held at the SKY31 Auditorium in Olympic-ro, Songpa-gu.
The presentation focused on introducing self-development programs and online
systems such as trend keywords Metabus and Gethertown.
Many
investors and people paid keen attention to the presentation as it was a group
of outstanding cases among the results of the MICE company's digital
transformation support project in response to the digital environment
accelerated by COVID-19 this year.
This
project and company are corporate support programs to promote digital
transformation of MICE companies, and 54 companies were selected as
participating companies after document and presentation screening.
The
main areas of participating companies were Metabus, Gethertown, Virtual, event
management software, AI-based guidance and curation, location-based and
movement platforms, and development of online platforms to enhance the
convenience of participants online.
The
MICE industry will be promoted next year, and details can be found on the
association's website in the future.