[AKEI NEWSLETTER 36호] ‘2021 Intercharm Korea’ announced its excellence in beauty.
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‘2021 Intercharm Korea’ announced its excellence in beauty.
Eleven Busan cosmetics companies participated in the 2021 Intercham Korea held at COEX in Seoul for three days from the 15th to the 17th, resulting in a total of $820,000 in export contracts.
Marking its 19th anniversary this year, "2021 Intercham Korea" is the largest cosmetics and beauty business exhibition in Korea certified by the Ministry of Trade, Industry and Energy, co-hosted by Seoul Messe International and Lead K-Fairs.
In addition to online counseling for overseas buyers, the exhibition also invited overseas buyers to consult on exports, and seminars were also held on the subject of online live commerce beauty competition, export strategies, and vegan (using eco-friendly ingredients instead of animal ingredients).
In Busan, a total of 11 companies participated and a total of 333 export consultations resulted in a total of $820,000 in export contracts, including $250,000 for the United Nations and $220,000 for BB Solution.